Designing a website for the future

Where does the future of website designing lie? How can I get a website for my business which doesn't look outdated within the next couple of years. My website looks good but why does it have a high bounce rate and leads are not converting to business? At Linxdesign, we deliberate on all major elements of website design and development incorporating regular updates so that your website remains ahead of time in the coming years.

Following are the features which you should be looking at while designing a truly futuristic website:

1. Developing better tools to deliver a smooth user experience: As people tend to spend more and more of their spare time online, the digital world is getting more alluring over the years and the sites are just like our second homes. A website should provide easy browsing, smart updating and be high on content show that both user traffic and session times show an upswing. A website should have efficiently developed software and smarter tools to give the user that wow factor on every visit. Since it doesn't take much time for any software update to be cloned and replicated, developers should always be on their toes to be ahead of the game. As a Custom software development company based out of Maryland, Virginia and Washington DC, Linxdesign can come up with the latest solutions for the local business enterprises. 

2. Incorporating Data Analytics in Design: A 18 year old visitor doesn't want to go to a website and browse through contents targeted at 40-50 year old clientele. All users want an experience customized to their own needs and getting access to all information within the first 10 seconds. The website developers should have a strong knowledge of the demographic, choices and behavior of incoming traffic and the site should adapt accordingly or be interactive and dynamic. Gone are the days of static websites offering the same information to all visitors. A website should be able to estimate the personal choices of customers within first few seconds and then engage accordingly. 

3. Conversational Interfaces: Virtual conversations are the way of engagement ahead. Whether it is a direct automated conversation or a choice based conversation feature, a website needs to put out all options available before a client and engage them for a longer period. With webcrawlers decoding user behavior of clients from information shared over mails and social media, websites have to utilise the mined data to keep the users hooked on. Whether it be a well edited crisp video or short interactions, never should the website let the visitor feel idle or unwanted. 

4. Virtual Reality and Augmented Reality:  Website developers cannot look away from the future while feature building. VR and AR are technologies which our children are getting used to and would be looking for in future installations. While visiting a subway station, looking for train timings, the user won't be scanning different screens to search for information but would like the glasses they are wearing to bring the information before them. A 3D world is no more a thing for movies, its the technology of the future. Upcoming websites should be tuned into the 3D experience and give the user a feel of reality.